Influencers and Media Relations

At Poyter Shoes, we believe in authentic connections and the power of genuine recommendations. We understand the significant impact that trusted voices within the fashion and footwear industry have on shaping trends and influencing consumer choices.

Why Partner with Poyter Shoes?

Poyter Shoes is a purveyor of exceptional men’s footwear, renowned for our dedication to exquisite craftsmanship and the use of premium materials. Each pair is meticulously handcrafted to ensure an unparalleled fit and unparalleled comfort. Our commitment lies in providing discerning gentlemen with footwear that seamlessly blends timeless elegance with modern sophistication.

Partnering with Poyter Shoes unlocks exclusive benefits:

• Access to Exquisite Footwear: Receive complimentary samples of our handcrafted leather shoes, valued at over £300, for an authentic hands-on experience.
• Discount Coupon Codes: For selected influencers, we provide an exclusive, time-limited discount code for your followers.
• Unbiased Reviews: Share your genuine insights and honest opinions with your audience, fostering trust and credibility.
• Creative Collaboration: Explore exciting content opportunities, including sponsored posts, engaging video reviews, and stylish lifestyle shoots, all while showcasing the unique design and quality of Poyter Shoes.
• Amplified Reach: Gain enhanced visibility through feature placements on our official social media channels, reaching a wider audience of discerning footwear enthusiasts.
• A Long-Term Partnership: We value enduring relationships. We seek to cultivate long-term collaborations with influencers who share our passion for excellence, offering ongoing opportunities for product promotions and joint campaigns.

Note: At Poyter Shoes, we value honesty and transparency. We never pay for or pressure influencers to provide positive reviews. We believe in the quality of our products, and we trust that genuine, unbiased feedback from our partners will resonate with their audiences. Our goal is to build authentic relationships based on mutual respect, where the focus is on providing an honest experience with our handcrafted shoes.

Who We Seek:

We are actively seeking to collaborate with influential figures within the men’s fashion, lifestyle, and footwear spheres who possess a strong and engaged audience that resonates with the luxury and sophistication of Poyter Shoes. Whether you are a prominent fashion blogger, a captivating YouTuber, a respected Instagram personality, or a discerning media outlet, we invite you to explore this partnership opportunity.

How to Partner with Us:

1. Application: Submit your partnership application to hello@poyter.com, detailing your platform, audience demographics, and outlining why you believe your influence aligns perfectly with the Poyter Shoes brand.
2. Promotion Plan: Please provide a detailed review and promotion plan, outlining how you intend to showcase our products, share your experience, and engage with your audience.
3. Review & Selection: Our team will carefully review your application, ensuring an impactful partnership.
4. Sample Delivery: Upon selection, you will receive your complimentary pair of exquisite Poyter Shoes, shipped directly to your doorstep.
5. Content Creation & Sharing: Share your authentic reviews, styling tips, or captivating features showcasing your Poyter Shoes experience with your audience.
6. Engagement & Amplification: We will actively engage with your content, reposting and sharing it across our social media platforms to amplify your reach and introduce Poyter Shoes to our discerning community.

Requirements for Influencer Partnerships

To be considered for a Poyter Shoes influencer partnership, applicants must meet the following criteria:

• Niche Focus: Primarily focus on men’s fashion, lifestyle, or grooming within their content.
• Audience Reach:
  • Minimum 10,000 engaged followers across all relevant platforms (Instagram, YouTube, TikTok, Blog, etc.).
  • High-quality audience interaction (e.g., consistent likes, comments, and engagement rates).
• Content Quality:
  • High-quality, visually appealing content that aligns with the luxury and sophisticated aesthetic of Poyter Shoes.
  • A consistent posting schedule and a strong brand identity.
• Authenticity:
  • Genuine interest in men’s footwear and a passion for high-quality craftsmanship.
  • A history of honest and authentic product reviews.

By adhering to these requirements, you can increase your chances of being selected for a rewarding partnership with Poyter Shoes.

Note: These are general guidelines. Poyter Shoes reserves the right to consider applications from influencers who may not meet all of these criteria but demonstrate exceptional potential and a strong alignment with the brand’s values.

Ready to Join the Poyter Shoes Family?

Apply today and embark on a rewarding partnership with a brand synonymous with quality, craftsmanship, and unparalleled style. Send us your proposal to hello@poyter.com